Spaghettini
BRANDING
Spaghettini got a re-brand that plays homage to their jazz entertainment roots. It’s with this spirit and a modern twist that has inspired
the brand design as it moves forward. A complete style guide was created to set the tone for everything from the website design to graphic layouts to photography and type design.
![brand book cover](https://gathdesign.com/wp-content/uploads/2022/05/spaghettini-brandbook-01.jpg)
![brand book spread showing photography styling](https://gathdesign.com/wp-content/uploads/2022/05/spaghettini-brandbook-04.jpg)
![brand book inspiration spread](https://gathdesign.com/wp-content/uploads/2022/05/spaghettini-brandbook-02.jpg)
![color palette in brand book layout](https://gathdesign.com/wp-content/uploads/2022/05/spaghettini-brandbook-05.jpg)
![brand book logo specifications](https://gathdesign.com/wp-content/uploads/2022/05/spaghettini-brandbook-03.jpg)
![photo of man with glass of wine](https://gathdesign.com/wp-content/uploads/2022/05/spaghettini-brandbook-06.jpg)
PHOTOGRAPHY
Producing and art directing photo shoots is a big part of creating the identity of a brand. Gath Design set the graphic voice by directing photo shoots of Spaghettini’s food, drink and entertainment for use in print, online and in social media.
![food photography of martinis](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-08.jpg)
![food photography of mixing drink at bar](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-05.jpg)
![food photography of chef making pizza](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-04.jpg)
![food photography of spaghetti on fork](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-09.jpg)
![entertainment photo of jazz musician](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-03.jpg)
![food photography of mixed drink](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-07.jpg)
![food photography of raviolis](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-06.jpg)
![food photography of shrimp](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-01.jpg)
![food photography of beer pour](https://gathdesign.com/wp-content/uploads/2022/05/spag-photo-02.jpg)